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I-SEE is the Institute for Social Entrepreneurship and Equity at the College of Graduate Studies, University College of the Caribbean in Kingston, Jamaica. It is a subsidiary of the Agency for Inner-city Renewal (AIR) that operates in Trench Town, famous home of the Reggae original: Bob Marley, and many other artistes.

I-SEE's approach is different. Social Entrepreneurship organizations use business methods to resolve complex social problems. Some seek donations for this purpose and then engage in irrigation and improved rural production work. Some generate income (e.g. a bakery) and then use the surplus to carry out important social and/or environmental activities.

But I-SEE is training MBA graduate students to gain income neither from a business operated on the side, nor from charitable donations. Instead, I-SEE MBA grads will be selling business development services directly to micro- and small-entrepreneurs all over Jamaica and soon, the Caribbean. They will be paid from business loans to the entrepreneurs after these are received from credit unions. The MBA grads will help those entrepreneurs develop business plans (including loan proposals). They will also show the entrepreneurs how to improve their businesses. And they will help entrepreneurs form business associations for cost savings on inputs, and for improved marketing and negotiation with government. Grads will earn a good living by selling services to a number of entrepreneurs at the Base of the Pyramid.

I-SEE is inventing new ways to do well by doing good. It's new because I-SEE MBA Grads are dependent on the micro- and small-entrepreneurs, not on donors

We invite you to exchange information and ideas with us. Contact us at michael.rosberg@gmail.com. Updated: Sep. 04, 2011